NathanCustom Tailors
Bonobos · Who owns it

Who owns Bonobos?

Two owners. The Bonobos brand and trademarks belong to WHP Global, which paid Walmart $50 million for them in 2023, while the operating business is run by Phoenix Retail LLC, a joint venture of Simon Property Group, Brookfield Properties, Centennial and WHP Global that bought the Express assets out of Chapter 11 in June 2024 126. Walmart had bought Bonobos for $310 million in 2017 and sold it for a combined $75 million, booking about a $235 million loss 14.

Fact-checked 2026-09-07 · every claim links to its source below

What Bonobos says

  • WHP Global announced that it and Express would acquire Bonobos from Walmart for a combined $75 million, with WHP taking the brand and Express the operating assets under a license from WHP.2
  • WHP Global is also the owner of the Joseph Abboud trademarks, bought from Tailored Brands for $115 million in 2020.9

What buyers and reviewers report

  • Walmart bought Bonobos for $310 million in 2017 and sold it in a deal announced April 13, 2023 and completed May 23, 2023: WHP Global paid $50 million for the brand and trademarks and Express paid $25 million for the operating assets and related liabilities; Walmart booked roughly a $235 million loss.134
  • Express Inc. filed Chapter 11 in April 2024.6
  • In June 2024 Phoenix Retail LLC, a newly formed joint venture of Simon Property Group, Brookfield Properties, Centennial and WHP Global, acquired most Express assets for about $174 million ($136 million cash plus $38 million of assumed liabilities) and agreed to operate all U.S. direct-to-consumer commerce for both the Express and Bonobos brands.567
  • A former New York & Co. chief executive was named to lead Express and Bonobos under Phoenix Retail.8

What it means for you

  • Bonobos and Express are run by the same operating company, Phoenix Retail; cross-brand returns and gift cards between them are not verified, because no official policy page was checked.6
  • Bonobos and Joseph Abboud share a brand owner, WHP Global, but Joseph Abboud garments are made and sold by Tailored Brands under license, so the two have nothing in common at the store level.29
  • Bonobos and Brooks Brothers share two equity owners, Simon Property Group and Brookfield, through Phoenix Retail and Catalyst Brands respectively; that is a landlord-level overlap, not a shared store or policy.56
Pinned — real remote orders
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Jason Reed 🇺🇸
Verified Google review · remote order to North Carolina, USA

Ordered two suits and four shirts, remotely from the US. They fit great and are great quality! Was able to do everything over WhatsApp for measurements, etc. Will definitely visit if I ever make it to Hoi An. Highly recommend!

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Hanford Wong 🇨🇦
Verified Google review · remote order to Canada

Being a short and stocky person, I could never truly get clothing that fitted properly. "Off the rack" was never an option... As I opened the small box, I got nervous and wondered if I made a big mistake and basically gambled away a fair amount of money. I ordered a 3 piece suit, 2 shirts and had a pair of leather dress shoes. Everything fitted nicely... the shirts were absolutely PERFECT.

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Jacobiene ten Berge 🇳🇱
Verified Google review · translated from Dutch

Very satisfied; incredibly skillful to make clothes fit so perfectly. Beautiful fabric exactly as promised, very neat — would simply love to order from here again!

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Daði Snær Elfarsson 🇮🇸
Verified Google review · remote order to Iceland

They did such an amazing job, my suit fits perfectly and the craftsmanship is superb! Linda was a great help and she knows exactly what she is doing. I can't recommend this place enough and I will be getting more suits from them in the future guaranteed!

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Jankes2210 🇵🇱
Verified Google review · remote order to Poland

Great place to get perfect suit, they send me to Poland with no problems.

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Richard Whitby 🇬🇧
Verified Google review · remote order to the UK

WOW! Ordered a suit online with Linda. She contacted me by video call to go through the measuring process and once confirmed measurements again, around 4 weeks later a made to measure suit arrived in the UK. Fitted perfectly and I didn't even visit! Fantastic quality and customer service from Linda. Would definitely recommend!

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Kyeran 🇫🇷
Verified Google review · remote order to France

Exceptional experience from start to finish. I ordered a fully custom two-piece double-breasted suit remotely from France, Linda and Jennifer guided me through every step with patience and professionalism. The suit arrived in under 3 weeks and the result is flawless: fabric, cut, lining, silhouette, everything is perfect. Nathan Tailors delivered exactly the vision I had in mind. I will absolutely be ordering again. Highly recommended.

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Jesse Porter 🇳🇿
Verified Google review · remote order to New Zealand

This was my first time buying suits online so I was a bit apprehensive. However, the online order form was both easy to use and very thorough, and they did a video call with me to make sure of a couple of measurements that were out of the normal range. Two suits and a shirt arrived here in New Zealand in less than two weeks, are well-made, and fit perfectly. I'm thrilled with the service.

Questions people ask

Does Walmart still own Bonobos?

No. Walmart sold Bonobos in 2023 for a combined $75 million, $50 million from WHP Global for the brand and $25 million from Express for the operations, about $235 million less than it paid in 2017 124.

Is Bonobos owned by Express?

Express bought the operating assets in 2023, then filed Chapter 11 in April 2024; since June 2024 both Express and Bonobos operations belong to Phoenix Retail LLC 16.

Who is Phoenix Retail?

A joint venture of Simon Property Group, Brookfield Properties, Centennial and WHP Global, formed in 2024 to buy the Express assets for about $174 million and run Express and Bonobos in the U.S. 567.

Is Bonobos connected to Men's Wearhouse?

Only through a trademark owner. WHP Global owns both the Bonobos brand and the Joseph Abboud brand sold at Men's Wearhouse 29; Men's Wearhouse itself belongs to Tailored Brands and is otherwise unrelated.

Sources

What Bonobos publishes

  1. WHP Global and EXPR to acquire Bonobos for a combined $75 millionWHP Global, 2026-09-07official
  2. Tailored Brands closes the sale of the Joseph Abboud trademarks to WHP Global for $115 millionTailored Brands, 2020-03-05official

What buyers and the press report

  1. Walmart sells Bonobos to WHP Global and ExpressCNBC, 2023-04-13press
  2. Walmart sells Bonobos to Express and WHP Global for $75 millionRetail Dive, 2026-09-07press
  3. Walmart sells Bonobos, gets $235 million less than what it paidBloomberg, 2023-04-13press
  4. Three mall landlords, WHP acquire Express out of Chapter 11 for $174 millionCoStar, 2026-09-07press
  5. Express, Bonobos acquired out of bankruptcy by Simon, Brookfield, Centennial and WHP GlobalRetail Dive, 2026-09-07press
  6. Bankruptcy judge approves sale of Express Inc. to group led by WHP GlobalThe Globe and Mail, 2026-09-07press
  7. Former New York & Co. CEO to lead Express, BonobosFashion Dive, 2026-09-07press

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