The chest measurement is the foundation of jacket and shirt sizing. Here's how to measure it correctly for the perfect fit.

Remove or wear only a thin undershirt for accurate measurement
Stand straight with your arms relaxed at your sides
Wrap the measuring tape around the fullest part of your chest
For men, this is typically at nipple level; for women, across the fullest part of the bust
Keep the tape parallel to the ground all the way around
The tape should be snug but not tight - you should be able to breathe comfortably
Add 1-2 fingers of space (about 2-5 cm) depending on preferred fit
Take a normal breath and measure at the end of a normal exhale
Progress: Step 1 of 8
Submit your measurements online or visit us in Hoi An for a professional fitting.